In her role as Senior Marketing Manager, Tara excels in developing and executing data-driven marketing strategies that help clients enhance their digital presence and achieve measurable growth. 

Over the last few years, she has played a key role in expanding the firm’s digital marketing capabilities, helping integrate Generative Engine Optimization (GEO) into client offerings as AI-powered search and discovery platforms continue to reshape how audiences find information online.

By combining traditional Search Engine Optimization (SEO) with GEO strategies, Tara has helped clients improve visibility across both search engines and AI-driven environments. She continuously provides measurable results including top rankings for competitive keywords and significant increases in website traffic.

Before joining our team, Tara managed in-house marketing for top-producing financial advisors at Barnum Financial Group. She earned her MBA in Business Management from Iona University.