JConnelly Insights
News Highlights for Financial PR and Beyond 3.27.15

This week we highlight tips to improve your digital marketing plans, why social media compliance is worth it despite the headaches, and how Facebook wants to change how we read news content.
Improve Your Digital Marketing 
There may be some big changes in digital marketing practices in 2015. A study released by Webmarketing123 discloses some new tendencies in marketing goals and practices that are likely to craft this year’s digital market.
Click here to learn more about keeping your marketing initiatives on track for 2015.
Social Media Compliance is Worth It
Social media platforms are always adapting, complicating the life of a Chief Compliance Officer. With these constant changes, the old marketing and advertising rules will not change much, but forums (e.g. Twitter and Facebook), will continue to develop and pose great challenges to the industry. CCOs must always be aware of how employees use technology in the normal course of business.
Read more on how social media compliance is worth the headache.
Facebook’s New Plan 
With nearly 1.5 billion users, Facebook has become an essential source of traffic for publishers looking to reach an increasingly fragmented audience. Facebook wants to make the experience of consuming content online more seamless and has been talking with many media companies about doing this.
To learn more about Facebook potentially hosting news sites’ content, click here.
