Jennifer Connelly Interactive Productions is the Intel Inside Altegris’ “Edutainment” Video Series

When Altegris wanted to launch a cutting-edge platform to educate advisors about alternative investments, they turned to Jennifer Connelly Interactive Productions to produce a six-part edutainment video series. The initial whiteboard release provides an animated introduction to the common myths and misconceptions about alternatives. Another gives an animated overview of the importance of diversification, while a third video explains why performance dispersion matters when constructing an alternative portfolio. Dick Pfister, Global Head of Sales and Consulting at Altegris, said, “Although they take a light-hearted approach, these ‘edutainment’ videos are powerful tools that advisors can share with their clients and prospects to explain different aspects of alternative investments.”

Common Myths about Alternatives

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The Jennifer Connelly Interactive Productions Advantage

You want your message to stick. People retain only 10 percent of what they hear and 20 percent of what they see, but upwards of 80 percent of what they hear and see. JCIP helps you: Be Seen. Be Heard. Be Connected. Video and other interactive productions, such as animations, have been documented to convert up to 600% higher in digital marketing campaigns. *IAB  Other studies show that viewers are anywhere from 64% – 144% more likely to buy after watching a product video than those who did not watch the video.*Kissmetrics

Great video can produce great business results. Contact Carol Graumann, President, at 973-850-7300 or cgraumann@jcprinc.com to learn how to improve your business results with video 

The Altegris Academy Library

“As a pioneer and leader in providing access to what are believed to be best-of-breed* alternative managers, Altegris has a long-standing commitment to advisor and client education on alternatives. These storytelling animated videos are yet another step on the path we’ve paved to better inform and help investors in the construction of diversified portfolios,” said Jon Sundt, President and CEO of Altegris.

The video series can be accessed from the Altegris Academy Library, which also includes a collection of white papers, commentaries, educational guides and other videos. The Academy’s interactive tools, including an alternatives allocator and portfolio builder, demonstrate how incorporating different alternative strategies may affect a portfolio’s investment performance over time.

It is important to note that all investments involve risk, including the possible loss of principal. Alternative investments involve a unique set of risks and may not be suitable for everyone. There is no guarantee that any investment or strategy will be successful and diversification does not ensure profit or protect against loss. It is important to review investment goals, risk tolerance, tax liability and liquidity needs before choosing an investment.

Please contact Jami Schlicher at 973-850-7309 or jschlicher@jcprinc.com, or Andrea Trachtenberg at 800-828-5225 or atrachtenberg@altegris.com, for more information.